Giveaway Terms

Retro Umbrella Co. — "Transform Your Space" Giveaway

Terms & Conditions

Last updated: 17 August 2026


1. The Promoter

1.1 This promotion is conducted by Retro Outdoor Co Pty Ltd (ABN 34 693 759 303) trading as Retro Umbrella Co. ("Promoter").

1.2 All enquiries relating to this promotion must be directed to info@retroumbrella.co.

1.3 By entering, you accept these Terms & Conditions in full. The instructions on how to enter form part of these terms.

1.4 The current version of these terms is published at https://retroumbrella.co/pages/giveaway-terms.

2. Promotion Period

2.1 Entries open at 9:00am AEST on Monday 10 August 2026 and close at 11:59pm AEST on Friday 28 August 2026 ("Promotion Period").

2.2 Entries received outside the Promotion Period are invalid. The Promoter's records are the official record of the time an entry was received.

2.3 These terms were updated on 17 August 2026 to extend the Promotion Period and to expand the ways in which an entry may be submitted. Entries validly submitted before that date remain valid and will be judged against the criteria in clause 6 alongside all other entries. No entrant is required to re-enter.

3. Eligibility

3.1 Entry is open to Australian residents aged 18 years or over at the time of entry.

3.2 An Instagram account is not required to enter. Entrants who choose to enter or share via Instagram must do so from an account they personally operate. Content published to a private Instagram feed cannot be viewed or judged and will be treated as invalid for the purposes of clauses 4.2(b)(i) and 4.3.

3.3 The following persons are ineligible to enter: directors, officers, employees and contractors of the Promoter and its related bodies corporate; agencies associated with this promotion; and the immediate families of any of those persons. "Immediate family" means spouse, de facto partner, parent, child or sibling.

3.4 The prize will only be delivered to a residential or business address in Australia. Deliveries to PO Boxes, parcel lockers and addresses outside Australia are not available.

4. How to Enter — This Is a Game of Skill

4.1 This is a game of skill. Chance plays no part in determining the winner. Each entry is judged individually on its merit against the criteria in clause 6.

4.2 To submit a valid entry during the Promotion Period, an entrant must:

(a) Create an image or reel showing a transformation of their own outdoor space using the Retro Umbrella Co. Product Visualiser, available at retroumbrella.co (accessible as a pop-up on the homepage and from the "See it in your space" section of the homepage); and

(b) Submit that content to the Promoter using any one of the following methods:

(i) Instagram post or reel — publish the content to their public Instagram feed, tagging @retroumbrellaco; (ii) Instagram direct message — send the content to @retroumbrellaco by direct message; or (iii) Email — send the content to info@retroumbrella.co with "Transform Your Space" in the subject line; and

(c) Include a short description of the space and how the umbrella completes it, in the caption or in the body of the message or email.

4.3 Bonus entry. Entrants who also publish their transformation to their public Instagram feed or Instagram Stories, tagging @retroumbrellaco, will receive one additional entry. A Story must remain live for at least 24 hours. An entrant who enters under clause 4.2(b)(i) may claim the bonus entry by additionally sharing to Stories.

4.4 Entrants submitting by direct message or email must provide their full name and confirm that they are aged 18 years or over and an Australian resident. Where this information is not provided, the Promoter may request it before judging and may treat the entry as invalid if it is not supplied.

4.5 Each entrant may submit one primary entry under clause 4.2 and one bonus entry under clause 4.3 — a maximum of two entries per person. Entering by more than one method does not create additional entries. Multiple Instagram accounts or email addresses operated by the same person will be treated as a single entrant, and the Promoter may disqualify all associated entries.

4.6 Entries must be submitted personally by the entrant. Entries submitted by third parties, bulk entries, and entries generated by automated means are invalid.

4.7 Entry is free. Entrants are responsible for their own internet and data costs.

5. Entry Content Requirements

5.1 The entry content must be original work created by the entrant and must not infringe the intellectual property, privacy or other rights of any person.

5.2 The entrant must own or have the right to use all imagery of the space depicted, and must have obtained the consent of any identifiable person appearing in the entry. Where that person is under 18, the entrant must have the consent of their parent or guardian.

5.3 Entries must not contain content that is unlawful, defamatory, obscene, offensive or discriminatory, or that disparages the Promoter or any third party.

5.4 Entries must not make claims about the performance or characteristics of Retro Umbrella Co. products, including claims about UV or sun protection, fabric ratings, certification, or weather resistance. Such claims are regulated and may only be made by the Promoter.

5.5 The Promoter may disqualify any entry that does not comply with these terms, whether before or after the winner is determined.

6. Judging

6.1 Judging will take place in New South Wales on Monday 31 August 2026 at 10:00am AEST.

6.2 Entries will be judged by a panel of two representatives of the Promoter against the following criteria. All entries are judged on the same criteria regardless of the method by which they were submitted.

Criterion Weighting
Creativity and originality of the transformation 40%
How effectively the umbrella integrates with and elevates the space 40%
Quality and appeal of the accompanying description or caption 20%

6.3 The judges' decision is final. Except as required by law, no correspondence will be entered into regarding the judging or the result.

6.4 The judges will select a reserve entrant, ranked in order of merit, in case the winner cannot be contacted, is found ineligible, or forfeits the prize.

7. The Prize

7.1 There is one prize: one Retro Umbrella Co. umbrella of the winner's choice from the styles and colourways in stock at the time of claim, together with one Retro Umbrella Co. umbrella base.

7.2 The umbrella component of the prize is valued at up to AU$1,499.00 (RRP, including GST) and the base at AU$299.00 (RRP, including GST). The total prize pool value is up to AU$1,798.00 (RRP, including GST). The actual value depends on the product the winner selects.

7.3 Product and colour selection is limited to stock available at the time the prize is claimed. If the winner's preferred option is unavailable, the winner may select from the products and colourways then in stock. No cash or other adjustment is payable where the winner selects a product of lower retail value.

7.4 The prize includes standard delivery to an Australian address. Delivery timeframes are estimates only and are not guaranteed.

7.5 The prize is not transferable, exchangeable or redeemable for cash. If the prize becomes unavailable for reasons beyond the Promoter's reasonable control, the Promoter may substitute a product of equal or greater retail value, subject to any applicable law or written direction from a relevant authority.

7.6 The winner is responsible for any tax consequences arising from receipt of the prize and should obtain independent advice.

7.7 The winner is responsible for the safe assembly, installation, use and storage of the prize in accordance with the product instructions supplied.

8. Winner Notification, Prize Claim & Follow-Up Condition

8.1 The winner will be notified using the channel through which they entered — by Instagram direct message from @retroumbrellaco, or by email from info@retroumbrella.co — and announced on the Promoter's Instagram account by Thursday 3 September 2026. The announcement will identify the winner by Instagram handle or by first name and initial.

8.2 To claim the prize, the winner must respond within seven days of notification and provide their full name, email address, contact phone number and Australian delivery address.

8.3 Follow-up content condition. As a condition of accepting the prize, the winner agrees that, within 30 days of receiving and installing the umbrella, they will either:

(a) publish at least one photograph or video to their public Instagram feed or Stories showing the umbrella in place in their outdoor space, tagging @retroumbrellaco; or

(b) if they do not have a public Instagram account, send at least one photograph or video of the umbrella in place to info@retroumbrella.co for the Promoter's use under clause 9.

The Promoter will confirm the requirements with the winner at the time the prize is claimed. Clause 9 applies to that follow-up content in the same way it applies to entry content.

8.4 If the winner does not respond within the period in clause 8.2, cannot be contacted, is found ineligible, does not accept the conditions in clause 8.3, or forfeits the prize, the Promoter may determine an alternative winner from the remaining valid entries, judged on the same criteria. Any redetermination will take place in New South Wales on Friday 11 September 2026 at 10:00am AEST, and the alternative winner will be notified within two business days and announced on the Promoter's Instagram account by Tuesday 15 September 2026.

8.5 Beware of scams: the Promoter will never ask a winner to pay a fee, provide banking or credit card details, or send money to claim a prize. Any message requesting this is not from the Promoter.

9. Use of Entry Content

9.1 By entering, each entrant grants the Promoter a non-exclusive, irrevocable, perpetual, worldwide, royalty-free licence to use, reproduce, modify, adapt, publish and communicate their entry content — including the entrant's Instagram handle (where applicable) and first name — in any media, for the Promoter's marketing, advertising and promotional purposes, without further notice, compensation or attribution. This applies equally to entries submitted by direct message and by email.

9.2 Each entrant consents, to the extent permitted by law, to any act or omission by the Promoter that would otherwise infringe the entrant's moral rights in the entry content, including the right to be identified as author and the right of integrity.

9.3 Each entrant warrants that they have the authority to grant the licence and consent in clauses 9.1 and 9.2.

9.4 The Promoter is under no obligation to use any entry content.

10. Privacy

10.1 The Promoter collects personal information from entrants for the purpose of conducting this promotion, including identifying and contacting the winner and delivering the prize. If this information is not provided, the Promoter may be unable to award the prize.

10.2 Personal information may be disclosed to third parties assisting with the promotion, including delivery providers and technology suppliers, some of whom may be located overseas.

10.3 The Promoter handles personal information in accordance with its Privacy Policy at https://retroumbrella.co/policies/privacy-policy, which explains how you may access or correct your information or make a complaint.

10.4 Where an entrant provides their email address in order to use the Product Visualiser, or submits an entry by email, that address may be used to send marketing communications from the Promoter. Entrants may unsubscribe at any time using the link included in any such email.

11. Product Visualiser

11.1 The Retro Umbrella Co. Product Visualiser generates an artificial, computer-generated representation of how a Retro Umbrella Co. product may appear in a space. Visualiser images are illustrative only.

11.2 Visualiser output is not a photograph of the actual product and may not accurately represent scale, proportion, colour, fabric texture, hardware or finish. The product supplied may differ in appearance from any Visualiser image.

11.3 Availability of the Visualiser depends on the entrant's device and browser. The Promoter does not guarantee uninterrupted or error-free access. Technical difficulty accessing the Visualiser is not grounds for an extension of the Promotion Period or for an alternative means of entry.

11.4 By uploading an image to the Visualiser, the entrant warrants that they have the right to do so, and confirms that they have read the terms and disclaimer displayed at the point of use.

12. Instagram

12.1 This promotion is in no way sponsored, endorsed or administered by, or associated with, Instagram or Meta Platforms, Inc.

12.2 Entrants release Instagram and Meta Platforms, Inc. from all liability arising in connection with this promotion.

12.3 Any question, comment or complaint about the promotion must be directed to the Promoter, not to Instagram.

12.4 Entrants are responsible for complying with Instagram's own Terms of Use and Community Guidelines.

13. General

13.1 If for any reason the promotion cannot run as planned — including because of technical failure, unauthorised intervention, fraud, or any other cause beyond the Promoter's reasonable control — the Promoter reserves the right, subject to any applicable law or written direction from a relevant authority, to disqualify affected entrants or to modify, suspend, terminate or cancel the promotion.

13.2 The Promoter may amend these Terms & Conditions at any time. The current version is published at https://retroumbrella.co/pages/giveaway-terms and applies from the date of publication.

13.3 The Promoter is not responsible for entries that are lost, late, incomplete, corrupted, misdirected or not received for any reason, including any failure of Instagram, of any email or messaging service, or of any network, hardware or software.

13.4 Nothing in these terms limits, excludes or modifies any consumer guarantee, right or remedy that cannot be excluded under the Australian Consumer Law. Subject to that, the Promoter and its related bodies corporate exclude all liability for any loss, damage, personal injury or expense arising from participation in this promotion or from the use or acceptance of the prize.

13.5 These terms are governed by the laws of New South Wales, Australia, and the parties submit to the non-exclusive jurisdiction of the courts of that State.


This is a game of skill. Chance plays no part in determining the winner.